I’m delighted to announce the second book from the BA (Hons) Entertainment Management team at Leeds Metropolitan University: Key Issues in the Arts and Entertainment Industry – edited by Dr Ben Walmsley. This will be the first and only book on contemporary issues, which covers the arts and entertainment sectors, from social networking and Twitter, to reality TV and digital rights management. Each chapter has been written by internationally renowned academics and practitioners in the field from world-class organisations.
The study of arts and entertainment management is rapidly increasing all over the world. Key Issues in the Arts and Entertainment Industry offers a unique addition to the literature by taking an international perspective on the contemporary issues in these rapidly expanding sectors. With an experienced contributing team comprising subject experts from world-class academic and industry-based organisations, this new book covers every major sector of the arts and entertainment industry using up-to-date case studies from all over the world, it provides an in-depth critical analysis of hot topics and controversial contemporary issues.
Divided into 12 chapters for easy semester teaching, each chapter includes an illustrative case study to encourage students to apply their academic learning to real, work-based scenarios.
Chapter titles are as follows:
- · The audience experience: changing roles and relationships
- · The 21st Century business model
- · Funding with a new agenda
- · Branding the arts & entertainment
- · Intellectual property in the digital age
- · Assessing the value of the arts
- · The 21st Century Venue
- · The rise of home entertainment
- · The future of broadcasting
- · Cultural entrepreneurs
- · Cultural leadership
- · Responsible entertainment
The book will be available from Goodfellows Publishers from March 2011, further details can be found here: http://www.goodfellowpublishers.com/academic-publishing.php?promoCode=&partnerID=&content=story&storyID=245
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